O2 Technology in Textiles // Barcode Clothing
Project Team: Chris Glaister and Michelle Shakallis
Winner of the 2004 O2 Technology in Textiles Competition.
Working with textiles designer Michelle Shakallis, we developed technology to allow ring tones to be read with a camera phone directly from barcode prints on garments. The concept was aimed at bringing customers into O2's high street stores by realising a ring tone as a tangible product.
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